Another great evaluation idea
Back in October at the Bloomsbury Festival, the Building Centre on Store Street had an exhibition about how buildings and cities should be...
Marketing for youth recruitment
23.02.2016
Audience development, Audiences, Co-creation, Collaboration, Customer relationships, Digital, Diversity, Engagement, Evaluation, Galleries, Marketing, Organisational change, Participation, Research, Segmentation, Social media, Training, Young people
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Circuit is a four-year national programme connecting 15-25 year olds to the arts in galleries and museums working in partnership with the youth...
Research, lights, action
With the community consultation for London Transport Museum’s Acton Depot almost complete, a precious oasis has arrived – where I can catch up...
Strategic Touring Funds – how to create an audience development strategy
14.05.2013
Advocacy, Arts funding, Audience development, Collaboration, Customer relationships, Research
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I've been working intensely with the impressive Philharmonia Orchestra, to create an audience development strategy underpinning their consortium bid to Arts Council England's Strategic Touring...
Participatory Arts 1
The Arts Council England’s research for their Arts Audiences Insights segmentation found that of the large proportion of the population who have ‘some’...
I do love a good data programme
I've just spent a couple of hours over coffee in the lovely light of the British Museum's Great Court, getting up-to-date with the Spektrix box...
What price audience participation?
A Tardis-like box of questions opened up at the Visitor Studies Group conference yesterday. The questions around the value of audience participation in museums just...
Maximising ROI in Arts Marketing
Where once we would try to market the arts ‘on a shoestring’, now the shoestrings are ever shorter, there’s a renewed evaluation of...
Body of evidence
At the London members meeting of the Museum’s Association last week, delegates were asked what they most needed. ‘Advocacy’ came the response. Advocacy...
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